"But what a lot of foodies really want is to ban the food industry from selling junk food altogether. And that is just a fantasy."
There is no doubt that big food companies are profit-driven and have done their share of harm by contaminating the food supply with highly addictive processed foods. But given their huge market reach, even the minor improvements in their offerings are making a difference and could possibly end obesity one day. When the public has the education and motivation to spend on healthy foods, big food companies like General Mills and multinational corporations like McDonald's will have no choice but to come around with better food options. They have already re-worked ingredients and menus to be more "healthy," and even if it's purely profit-motivated, their demographic of buyers are benefiting regardless. Demand for healthier food options is proving to be highly effective at bringing about change and there is always room to lobby further.
"In fact, these roundly demonized companies could do far more for the public’s health in five years than the wholesome-food movement is likely to accomplish in the next 50. But will the wholesome-food advocates let them?"
Read more: http://www.theatlantic.com/magazine/archive/2013/07/how-junk-food-can-end-obesity/309396/?utm_source=atlfb
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